Volume 1, Number 1 (2016)
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Home > Journals > SCIREA Journal of Computer > Archive > Paper Information

Scope and Challenges of SCM in Fashion Design Technology

Volume 1, Issue 1, October 2016    |    PP. 81-89    |PDF (189 K)|    Pub. Date: November 22, 2016
202 Downloads     1937 Views  

Prof. (Dr.) Subhash Desai, SAL Institute of Technology and Engineering Research Opp: Science City, Village – Bhadaj, Ahmedabad – 380 060

Changes due to innovative ideas are recognized as most effective factor for human life. People have been living as per environmental conditions. However, the desire to create something new is dominating for Research & Development Activity. People seem to overcome problems of environment by adopting new Fashion and Style of Living.Today world is working hard to bring simplicity, time saving and cost effective purposes. All areas of life style are touch upon by many institutes and individuals. From morning to night, for each activity, we find continuous change (Innovation). Outer looks are being modified and there is hardly difference between male and female.The merging of fashion and image creates the look. But consumers are now expecting nothing less than luxury when they even seek ordinary. High street retail has risen to the challenge as consumers opt for cheap and cheerful goods. Hence, popularity of low cost retail clothes is rising.The Chinese market is huge and the Chinese luxury market is still way behind the level the western world enjoys and is a market still to be captured. However, sociological differences and attitudes between regions means that manufactures will need to tailor their goods accordingly.In this paper, I have summarized the details available to make people aware about opportunity and scope in fashion technology.

Fashion, Retail, SCM

Cite this paper
Prof. (Dr.) Subhash Desai, Scope and Challenges of SCM in Fashion Design Technology, SCIREA Journal of Computer. Vol. 1 , No. 1 , 2016 , pp. 81 - 89 .


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